2023 June Sponsorship Seminar: Using ChatGPT 4

You can use ChatGPT to write customized outreach emails by giving it context about who you are and what you're seeking. Start with a prompt like 'I am a motorsports racer seeking sponsorship' then ask it to write an outreach email to a specific company's marketing director. You can easily modify the output by asking it to make it shorter, change the tone, or tailor it to different companies. For example, you can take an email written for Monster Energy and simply prompt 'now tailor the email to target Stanley Black & Decker' and it will adjust the messaging appropriately.

You can use ChatGPT for role-playing practice sessions by prompting it to act as a marketing director from your target company. Use a prompt like 'You're the marketing director of Coca-Cola. I'm an off-road racer seeking sponsorship. Interview me as if you are considering me for sponsorship. Only ask one question at a time.' This allows you to practice answering potential questions and better prepare for real sponsor conversations. It's similar to creating a practice exam before the real test - you anticipate questions and prepare answers in advance.