What makes a sponsorship proposal deck actually stand out to major sponsors like Toyota?
Answered in: How to get sponsored by ToyotaThe Answer
It's not about having a flashy 50-page color deck with lots of graphics. What matters is the substance underneath - specifically, how you plan to help the sponsor achieve their goals. Andre looks past the design to see if the proposal says 'pay my bills' or 'here's how I can help you sell cars through my motorsports program.' Focus on the value proposition and what you can do for the sponsor, not just what you want from them.
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Related Questions
How should I approach Toyota or major sponsors to stand out from hundreds of other sponsorship requests?How can racers help sponsors sell products through their racing program?When is the best time to approach Toyota or similar sponsors with a sponsorship proposal?Does Toyota prefer long-term sponsorship partnerships or one-year deals?How does Toyota determine which racing series and drivers to sponsor?
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