How important is meeting sponsors in person versus sending proposals?

Face-to-face meetings at racetracks are significantly more valuable than emails or phone calls. Sponsors can assess your professionalism, authenticity, and how you interact with other racers and sanctioning bodies. While proposals can work, they're more effective when preceded by an in-person introduction. Use your deck as a conversation starter by saying 'Here's my deck, I'd love to meet you at [upcoming race]. Will you be there?'