What mistakes do athletes make when submitting sponsorship proposals and decks?
Answered in: 2022 MX Sponsorship Summit: Why Brands SponsorThe Answer
Common mistakes include: spelling and grammatical errors (which indicate lack of care about self-representation), copy-pasting the same generic proposal to multiple brands without customization (sometimes even mentioning the wrong brand name), not having a clear plan or goals when asked about their racing program, and not taking time to present themselves properly. Sponsors see these errors as indicators of how the athlete might neglect other aspects of the relationship.
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Related Questions
Why do different types of companies sponsor athletes and what are their specific goals?What do sponsors look for beyond just race results and podium finishes?How important is an athlete's family in the sponsorship decision process?What is B2B value in sponsorships and how can athletes leverage it?How can amateur or regional riders create value for sponsors when they're not getting major media coverage?
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