What does Horizon Hobby look for in brand ambassadors beyond winning races?

Horizon Hobby prioritizes family values, positive role models, and authentic passion for RC over podium finishes. They specifically stated that if you're 'the bad boy of your race series and you win every race, you're probably still not for us.' They want ambassadors who represent their company values of being family-oriented and who can create genuine content showing the family experience of RC cars. They also value ambassadors who own their own assets and aren't heavily dependent on other sponsors.