What unique value should athletes offer Horizon Hobby beyond just exposure and logo placement?
Answered in: How to get sponsored by Horizon HobbyThe Answer
Horizon is not interested in exposure plays - they explicitly stated 'we don't need your help to sell more cars.' Instead, they want to know what makes you unique: Do you have influence in a specific community? Do you own property with a track they could use for videos? Do you have a media team that can create content? Can you bring B2B opportunities like connecting them with other brands or retailers? The focus should be on what assets and capabilities you bring, not how many races you'll attend.
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