How can small acts of kindness help my sponsorship and media exposure?

Answered in: Get the media to talk about you

The Answer

Broadcasters and sponsors are watching how you treat others even when you don't know they're watching. Acts of kindness - like helping another racer change a tire, sharing spare parts with a competitor in need, or simply bringing a broadcaster a hot dog and cold drink during a long day - create memorable stories and build your reputation. One racer got featured in a magazine just because the broadcaster witnessed his pit crew put their own tire on a stranger's car so he could finish the race. These moments show character and make people want to support and talk about you.

Want the complete breakdown?

Get full access to Get the media to talk about you

Get the media to talk about you
Video Course

Get the media to talk about you

$7.00one-time

Ready to master sponsorships?

Get instant access to Get the media to talk about you and start implementing these strategies today.