What content deliverables do sponsors like Eibach look for from their racing partners?
Answered in: How to get sponsored by Eibach SpringsThe Answer
Sponsors want teams who proactively deliver content without being asked. This includes: sending schedules 3 months in advance, providing Dropbox links to fresh media after events, raw footage that can be edited (with proper media releases in writing), high-quality photos without watermarks, and consistent social media posts. Produced video is great, but avoid co-branding with conflicting sponsors. The content should come directly from the driver and be ready to use - never send watermarked content as it's both illegal and unusable.
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